Today's Convergence Culture

 Professor of Humanities at MIT, Henry Jenkins,  describes the current convergence culture as "The flow of content across multiple media platforms, the cooperation between multiple media industries, and the migratory behavior of media audiences who will go almost anywhere in search of the kinds of entertainment experiences they want." To professor Jenkins, convergence culture is more than the merging of devices like the phone and mp3 player. It is consumers using various media forms to interact with each other and share their ideas, which leads to creative engagement. Creative engagement is what has appeared through the new convergence culture where consumers are encouraged to seek out new information and make new forms of media content that make sense in their everyday lives.  These consumers are participating in various ways. Some are creating blogs to expresses their opinions and give advice, while others are interacting with businesses by writing online reviews and "tweeting" at other companies. The type of content they are posting is always changing, along with the participants so this creates a completely diverse and unpredictable environment. My favorite kind of participators are the humorous ones. One of my favorite examples of creative engagement is the "Things Tim Howard Could Save" meme.

  Due to the internet and photoshop Time Howard is now immortalized as more than a goalie and thanks to creative engagement and the rising convergence culture, the internet will always be filled with endless entertainment.